The name change to Ocelot took place in June 2019. FATV provided a “ library of online videos, used by hundreds of schools to make financial aid easy to understand.” Had I come from the financial aid side of student affairs, I would have likely heard about FATV (the former name of Ocelot). Vincent Tinto, chatbots in higher education have come a long way. From scraping existing web content as a way to fast-track implementation to summer melt-busting SMS messages to deep AI that can answer questions based on a vast library of answers to partnering with well-known student success leaders like Dr. Mainstay (AdmitHub), Mongoose Cadence, Ocelot, Gecko, Ivy.ai, Modern Campus (SignalVine), EdSights, and several others (including a few higher education CRM providers) have all made great strides in terms of ethos, technology, sales, and market penetration.Įach company has approached their potential clients from unique angles. The proliferation of chatbots (some as web-based popups, others as SMS-only messages, and others as multiplatform) as vehicles for student engagement has been impressive. I have advocated for chatbots in higher education for quite a while. I also wrote the foreword for The Ultimate Guide to Chatbots for Higher Education from Gecko (a UK-based edtech startup where I worked as VP of Digital Strategy in 2019/2020). In 2016, I wrote a post on chatbot/SMS messaging that featured AdmitHub, now known as Mainstay, and its utility in higher education for Inside Higher Ed. However, that was announced last week by Ocelot, a texting and chatbot company focusing on higher education. It’s not every day that you see a higher ed chatbot company raising $117 million.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |